Marcelo OliveiraThe Black Friday travel event of 2026 falls on Friday, November 27, and it’s your chance to lock in flights and hotels for New Year’s Eve, January vacations, and Carnival 2027 — as long as you know how to separate a real discount from an inflated price. This year’s offers haven’t been announced yet; what you can do right now is prepare based on what companies did in 2024 and 2025.
Black Friday 2026 is on 11/27 and Cyber Monday is on 11/30. In recent years, airlines, agencies, and mileage programs opened their offers the week before. A real discount proves itself with history: start monitoring the price now, note the final price with taxes, and only buy if it actually drops.
| Black Friday 2026 | Friday, 11/27/2026 |
|---|---|
| Cyber Monday 2026 | Monday, 11/30/2026 |
| When deals usually start | The week before: Booking launched its 2025 campaign on 11/20/2025, and domestic flight promotions were already circulating since 10/24/2025 |
| 2026 offers | Not yet announced (Sep/2026) — this guide will be updated |
| Flight cancellation | Up to 24h after the receipt, at no cost, if purchased 7+ days in advance (ANAC Resolution 400) |
| IOF on international card purchases | 3.5% since Jul/2025 — check your statement before paying |
| Price tools | Google Flights and Kayak price alerts; screenshot the price with taxes |
| Biggest risk | Fake sites advertised on social media, with payment only via Pix |
Contains partner links (advertising): we may earn a commission, at no extra cost to you.
When does Black Friday travel 2026 start?
Black Friday 2026 is on Friday, November 27, but travel promotions usually start earlier: in 2024 and 2025, airlines, agencies, and mileage programs launched offers the week before and extended some of them through Cyber Monday (11/30/2026) or beyond.
Here’s what happened over the last two years — the best clue for 2026:
- Booking (2025): bookings with the Black Friday badge from 11/20 to 12/3/2025, for stays through 12/31/2026, with up to 40% off accommodations, up to 25% off car rentals, and up to 20% off attractions (Travel.com.br, Nov/2025).
- Domestic flights (2025): a batch of domestic tickets for under R$ 400 per leg, with Azul and GOL flights among the offers, taxes included, appeared on 10/24/2025 and returned on 11/11/2025, for travel from December to April (Tribuna de Minas, Nov/2025).
- LATAM (2024): on Black Friday 2024 (11/29), there were domestic legs starting at R$ 115.27 or 2,219 points + taxes, and São Paulo–Santiago round trips starting at R$ 894.03, while availability lasted (Passageiro de Primeira, Nov/2024).
- Azul (2024): the airline’s promotion announced on 11/23/2024 ran through 11/24 — before Black Friday itself — and Azul Viagens package coupons were only valid through 11/29/2024 (Money Times, Nov/2024; Passageiro de Primeira, Nov/2024).
The pattern is the “warm-up” during the week of November 20–27, with offers that sometimes last only two or three days. That’s why your preparation — destination list, dates, and reference price — needs to be ready before 11/20/2026.
Do flights get cheaper on Black Friday?
Not always. A Kayak survey of 15 popular destinations, comparing Black Friday week with the surrounding weeks, found lower prices in only 3 of them: São Paulo, Fortaleza, and Orlando (Correio Braziliense, Nov/2018).
The same study found that buying domestic flights about a month in advance and international flights 3 to 4 months ahead saved 15% to 25%, often better than waiting for the date. In August 2026, Kayak indicated an ideal window of about 30 days for domestic flights and 31 to 37 days for international ones (Kayak, Aug/2026).
In practice, that means: for New Year’s Eve (just over a month from Black Friday), the date falls within the good window. For Carnival 2027 (February 8 and 9) and July vacations, Black Friday works as a buying point if the price is below what you’ve been tracking.
How do I know if the Black Friday discount is real?
A discount is real when the final price — with taxes, baggage, and installments — is below the amount you recorded in previous weeks for the same route, dates, and fare. Without that record, “up to 50% off” proves nothing.
- Set up price alerts now. Google Flights lets you track prices for a route and get an email when the price changes; the history panel only appears on routes with enough data (Tecnoblog, Aug/2023). Kayak has price alerts, flexible-date alerts, and a “buy or wait” indicator (Kayak, Aug/2026).
- Screenshot the price with taxes. Run the simulation through the last screen before payment and save the image with the date. It serves as a reference and as proof if the ad isn’t honored.
- Always compare the same product. Fare with baggage vs. without, hotel with breakfast vs. without, and refundable vs. non-refundable room all change the price without being a discount.
- Look at what the discount covers. In Booking’s 2025 campaign, the Black Friday badge applied only to the nightly rate, excluding taxes, and didn’t stack with Genius (Travel.com.br, Nov/2025).
- Compare cash and miles on the same flight. Search engines like FlipMilhas show the same ticket in cash or in miles, which helps you see which option is actually cheap.
Is it better to buy with miles or cash on Black Friday?
It depends on where the promotion is: on Black Friday, mileage programs usually offer bonuses on credit card point transfers and discounts on redemptions, while airlines lower cash fares. The way to go is to calculate the cost of each option for the same flight.
These were the mileage campaigns on Black Friday 2025 — use them as a reference for what to expect, not as a promise for 2026:
| Program | What it offered (Nov/2025) | Deadline |
|---|---|---|
| Smiles | Up to 90% bonus on Livelo point transfers (club/Diamond); 50% for others; cap of 300,000 miles | through 11/25/2025 |
| LATAM Pass | 30% bonus on credit card point transfers (C6, Itaú, Bradesco, Santander, Caixa, HSBC), excluding Livelo and Esfera | through 11/30/2025 |
| Azul Fidelidade | Point purchases with up to 320% bonus; up to 35% off domestic redemptions and up to 20% off international ones | extended through the end of Nov/2025 |
Three precautions before transferring points: sign up on the campaign page before transferring (Smiles and LATAM Pass required this in 2025); check the validity of bonus miles; and only transfer if you already have a redemption in mind, because idle miles lose value. In the 2025 LATAM Pass campaign, the bonus was credited within 30 days after the promotion ended (Melhores Cartões, Nov/2025).
To compare, add miles + boarding taxes and multiply the miles by the price they cost you. If the total is higher than the cash fare on the same date, pay cash and accumulate points.
Run the numbers on your flight: the calculator compares the price in reais with the real cost in miles. It’s also on the miles calculator page.
✈️ Miles calculator: which one is cheaper?
Plug in the numbers for the same flight in both payment methods. The math happens right here on your phone.
Total flight cost, taxes included.
Use what you paid per thousand miles or what you’d get selling a thousand of them today.
Fill in all four fields with numbers greater than zero.
FlipMilhas partner (advertising): the search shows the same flight in reais and in miles.
Do hotels and resorts get cheaper on Black Friday?
They can, but the discount only counts if the final price, with taxes, drops for the same dates and the same room. Many offers come as non-refundable rates. Before you celebrate, check whether the promotional rate allows cancellation and until when. For cruises, see the Black Friday cruise guide.
- Compare the total, not the nightly rate: add taxes and fees and use the same dates, the same number of people, and the same room category.
- All-inclusive resorts: compare what's included (meals, drinks, kids' activities, transfers). A cheaper nightly rate with fewer inclusions can end up costing more.
- High-demand dates (New Year's Eve, January, Carnival): book a free-cancellation room now and redo the search during Black Friday week. If the price drops, cancel and book again.
Is travel insurance discounted on Black Friday?
Sometimes, in the form of a coupon or a promotional price. The safe way to compare is to get a quote today, for your destination and dates, and repeat the quote during Black Friday week.
- Same coverage: compare plans with the same medical expense limit, baggage, and cancellation coverage. A discount on a plan with less coverage isn't a saving.
- Europe: for Schengen Area countries, insurance must cover at least 30,000 euros in medical expenses.
- Age and sports: older travelers and activities like diving or skiing change the price and coverage. Disclose everything in the quote.
Is it worth renting a car on Black Friday?
It's worth booking in advance, especially for January and Carnival, when demand at beach destinations is higher. Compare the total price with protection included, not just the advertised nightly rate.
- What goes into the total: car protection or insurance, airport pickup fee, additional driver, and fuel policy.
- Deposit: check the amount held on your credit card and whether your limit covers it.
- Cancellation: prefer the reservation that can be canceled at no cost. If the price drops on Black Friday, redo the search.
Can I cancel a flight bought on Black Friday?
Yes, within a short window: under article 11 of ANAC Resolution 400, you can cancel your airline ticket at no cost within 24 hours of receiving the receipt, as long as the purchase was made at least 7 days before the departure date.
In January 2026, ANAC opened a public consultation to revise Resolution 400, focusing on delays, cancellations, and assistance (Congresso em Foco, Jan/2026). The 24-hour rule remained in the current text; check the ANAC website before buying.
For hotels and packages, the reservation's cancellation policy is what counts. The Consumer Protection Code (art. 49) guarantees 7 days to change your mind on purchases made outside the establishment, but in practice, avoid the hassle: on Black Friday, prefer a hotel with free cancellation up until close to the date. That way, if the price drops again, you cancel and rebook. Keep in mind that on Booking, modifying a reservation from the 2025 campaign could void the discount (Travel.com.br, Nov/2025).
How to avoid scams on Black Friday travel?
Only buy on sites you typed into your browser or on official apps, never through an ad link on social media. In November 2025, Reclame Aqui recorded 431 complaints about fake sites; many were promoted through ads and vanished after payment via Pix (Olhar Digital, Nov/2025).
The warning signs most cited by consumers in that same report were a price too good to be true (50%), imitation of an official store (36%), and exaggerated urgency (25%). In travel, this shows up as:
- “Tickets” sold through a social media profile or WhatsApp, with payment only via Pix to an individual.
- A site with an address similar to the airline's (a swapped letter, a different domain).
- A package that only confirms the flight “a few days later” — the booking code (locator) must be verifiable on the airline's website the same day.
- Third-party miles sold outside known platforms.
Before paying, search the store's name on Reclame Aqui and check whether the CNPJ appears in the footer. Paying with a credit card makes it easier to dispute an unauthorized charge.
How much IOF do I pay on international purchases on Black Friday?
The IOF rate for international purchases with credit, debit, and prepaid cards is 3.5%, set by the 2025 decree that the Supreme Court upheld in July 2025 (Forbes, Jul/2025). Check your bank's simulation before paying, because the rule can change.
This matters when the site charges in foreign currency: a reservation charged in foreign currency ends up, in practice, 3.5% more expensive on the converted amount, plus the card's spread. If the same accommodation is sold in reais, with billing in Brazil, compare the two totals. Paying in many installments is usually only worth it when there's no interest — read the total amount at the end of the purchase.
Which destinations and dates should I research for New Year's Eve, January vacations, and Carnival 2027?
Build your list now with 3 to 5 routes and flexible dates for each trip, and set alerts for all of them. Those who arrive at Black Friday with the reference price noted decide in minutes; those who start researching on the day usually miss the flash offers.
Campaigns from recent years offer clues on where to look:
- Short domestic trips: the 2025 promotions highlighted domestic legs for under R$ 400 for travel between December and April (Tribuna de Minas, Nov/2025) — a window that includes January vacations and Carnival.
- South America: Santiago, Asunción, and Montevideo appeared in LATAM and Azul offers on Black Friday 2023 (Money Times, Nov/2023), and Santiago returned to LATAM's list in 2024 (Passageiro de Primeira, Nov/2024).
- Flight + hotel packages: in 2024, Azul Viagens coupons were valid for Bonito, Lençóis, São Luís and Lençóis Maranhenses, Campos do Jordão, Caldas Novas, Florianópolis, Uruguay, Argentina, and Chile (Passageiro de Primeira, Nov/2024).
For dates, think in three blocks:
- New Year's Eve: high demand, so Black Friday tends to be one of the last chances for a reasonable price. See what the celebration is like at New Year's Eve in Rio de Janeiro, New Year's Eve in Salvador, or New Year's Eve on a cruise.
- January vacations: make your departure flexible by 2 or 3 days and prefer flying on a weekday; Kayak points to Tuesday and Wednesday as the cheapest days for domestic flights (Kayak, Aug/2026).
- Carnival 2027 (February 8 and 9): accommodations sell out before flights do. If your destination is Carnival in Salvador 2027, Carnival in Rio 2027, or Carnival in Recife and Olinda, book the hotel with free cancellation first and use Black Friday for the flight.
On the same list, add travel insurance and a data chip for trips abroad. Get a quote now for your dates: if a year-end campaign appears, you'll have something to compare it to. The international chip and eSIM guide shows what to evaluate in each plan.
We'll update this guide with confirmed offers
When airlines, mileage programs, Booking, and agencies officially announce their Black Friday 2026 offers, the confirmed campaigns will be added to this page, with dates, rules, and links. Until then, everything here is based on what was announced in 2024 and 2025.
Build your Black Friday list
Use the days until November 20 to get everything ready — that way, during Black Friday week, you just compare and buy. The links to research each item are right below the list:
- Flights: note routes and dates, set alerts, and compare the same flight in cash or miles on FlipMilhas.
- Hotel: save options with free cancellation and track the nightly rate on Booking; if you book early and the price drops, you can cancel and rebook.
- Travel insurance: get a quote on Seguros Promo with your dates and destination set, and save the price for comparison.
- Chip/eSIM: decide how much data you'll use and note the reference price.
- Miles: check your balance on your card and in each program, and the expiration date of your points.
- Safety: bookmark the official sites you plan to buy from.
HotelAs soon as you have datesCompare neighbourhoods and guest ratings.Booking ›
Frequently asked questions
Is Black Friday worth it for flights?
Black Friday is worth it for flights when the final price, with taxes, is below the amount you've been tracking for the same route and date. Without that history, there's no way to know if the discount is real. In a 2018 Kayak survey, only 3 of 15 destinations got cheaper during Black Friday week.
When is Cyber Monday 2026?
Cyber Monday 2026 is on Monday, November 30, 2026, three days after Black Friday (Friday, 11/27). In 2025, some mileage and hotel promotions remained valid through that Monday or beyond, like the Booking campaign, open for reservations through December 3, 2025.
Does Booking's Black Friday discount apply to taxes?
No. On Black Friday 2025, Booking's discount with the campaign badge applied only to the nightly rate, without deducting taxes and fees, and didn't stack with the Genius discount. Modifying the reservation afterward could void the discount and revert to the full price, according to the rules announced in November 2025.
How long do I have to cancel a flight without a penalty?
Under ANAC Resolution 400, you can cancel your airline ticket at no cost within 24 hours of receiving the receipt, as long as the purchase was made 7 or more days before departure. Purchases closer to the flight follow the cancellation rules of the fare you chose.
Are travel insurance and data chips also part of Black Friday?
Travel insurance and data chips (eSIM) can appear in year-end campaigns, but there's no consolidated public history of discounts on these items. The safe way to take advantage is to get a quote now, note the price for your dates and destination, and compare it with the amount offered during Black Friday week.
Conclusion
Black Friday travel pays off for those who arrive prepared: destination list ready, alerts set, and reference price noted. With that, it's easy to recognize a real discount and ignore the rest. Save this guide on voyagevoyage.com.br and come back here in November, when the confirmed 2026 offers are published.